Meet our Brand Esthetician~ Devon Ost


by Sherelle Reed January 09, 2017

White & Elm is very excited to announce that we have hired a Brand Educator.  We felt it incredibly important for our community and customers to have access to a licensed Esthetician who could answer questions, provide individualized skin care consults, and write more technical based skin care blogs for our community.  Devon Ost will begin in January 2017.  She will be focused on technical skin care education, as well as developing White & Elm's local and regional retail/spa availability.

Devon graduated from the Esthetics program in 2002 from Douglas J. Aveda Institute, in East Lansing, Michigan. After graduating, she began her Estheticians career, while also helping to manage the Salon Luminosity in Saline, Michigan. In 2006, she relocated to Colorado. Devon started working extensively with Ophthalmic Plastic and Reconstructive Surgeons in Northern Colorado and surrounding areas. With her continuous love of skin care she began building a clientele in Fort Collins, CO. Leading her to open her own spa room in 2011, focusing on introducing her clients to natural/organic skin care products.

In the beginning of 2013, Devon began traveling nationally for ACURE Organics as one of their Educator's, with her primary focus on the Rocky Mountain Region. Through the years, she has gained valuable experience within the natural products industry.

Devon has a passion for living a conscious and healthy lifestyle. Her passion for clean, safe and effective skin care products is what lead her to White & Elm. She applauded Founder, Sherelle Reed for her use of clean ingredients in her formulas. Devon wants to help Sherelle educate their community on why White & Elm is incredibly effective and safe for the entire family as well as our environment.  




Sherelle Reed
Sherelle Reed

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