When you shop for food and check the ingredient list, you aim for the healthiest options. The ones with the fewest ingredients you can pronounce are usually the best choices, right? Doesn't your skin deserve the same consideration? Did you know your skin is your largest organ? It absorbs an average of 64% of the chemicals it is exposed to, as reported in the American Journal of Public Health. What you put on your outside finds a way inside.
That's why we make this promise to you: White & Elm guarantees 10 ingredients or less in every product. No chemical word salad either. Just plant power. There won't be anything in your cleanser or mask that you can't pronounce or doesn't have a solid reason for being there. Check out our full line at WhiteandElm.com.
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