4 Ways to Be Eco-friendly and Fabulous!

by Devon Ost September 15, 2015

At White and Elm, we love to keep things as eco–friendly as possible!

We want the green beauty philosophy to extend beyond just your skincare.

When many people think about green or eco-friendly clothing they think it’ll leave you looking like a tree-hugger (not that we don’t love tree-huggers!!). But really, who says being eco-friendly can’t also be fabulous? Not us!

Here are a few tips and tricks to keeping your wardrobe eco-friendly and still fun and flirty!

  1. Change the way you shop

Look at it this way: When you bring an article of clothing into your life, it’s kind of like adopting a dog or cat. That cute little number has to have a place in your wardrobe, and you’re agreeing to provide for and give it the longest possible life with you.

Abandoning the impulse buy may sound boring, but how exciting is a closet full of stuff that doesn’t work? In the long run, knowing what you’re looking for before you shop will save time and eliminate clutter and most importantly save a lot of valuable resources that are used when making those clothes that would otherwise sit on the floor of your closet forever.

  1. Love on your garments

Whatever you’ve chosen, take good care of it. When you get home, change out of work gear and into your famous dressing gown or leisure suit. Don’t cook or check the tire pressure in clothes you want to wear in public. Learn how to sew a button back on, or how to coax a nimble friend into doing it for you. Get the name of a local tailor or seamstress for major repairs or alterations.

  1. Buy vintage or used

This is my personal favorite! There are so many amazing thrift shops that hold uknown treasures. Sure, you may have to dig a little but, trust me, it’s so worth it!

People unload clothes for all types of reasons, and you know that adage about trash and treasure. From Oscar-worthy vintage dresses to Freecycled denim, you can likely find the piece you’re looking for second hand. You’ll be giving a cast-off garment a second life, and possibly supporting charitable work in the process.

  1. Wear organic

Though cotton is marketed as clean, fresh, and natural, conventional varieties are anything but. It takes a third of a pound of chemical fertilizers and pesticides to produce the cotton for one T-shirt! That means lots of direct, unhealthy exposure for farmers and nearby wildlife, and heaps of unnecessary pollution. Ick.

Luckily, organic cotton is becoming easier and easier to find. As mega-stores get into the game, however, it’s important to stay vigilant about what organic means, so you know you’re really getting clean clothes. Also know that though the cotton may have been organic to start with, your T may be full of processing chemicals and metal-laden dyes. See below for more info on labeling and certification.

Devon Ost
Devon Ost


Devon Ost is White & Elm's staff Esthetician and Brand Educator. Devon graduated from the Esthetics program in 2002 from Douglas J. Aveda Institute, in East Lansing, Michigan. Her passion for clean, safe and effective skin care products is what lead her to White & Elm. Her mission is to educate W&E's community on why our products are incredibly effective and safe for the entire family as well as our environment.

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