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5 Reasons Why You Need to Know the Definition of Clean Beauty

You've probably heard the old adage that 'you are what you eat.' The same is true for the products you use on your skin; they matter! This is the reason why 'clean beauty' is trending and becoming increasingly popular as women see and feel the benefits. Read More.
clean beauty

Clean Beauty Prevents Absorption of Unhealthy Products

Did you know that some of the ingredients you use on your skin are absorbed into your body and some can even enter your bloodstream? In reality, certain ingredients pass through your skin more easily than others. It makes sense that if you are concerned about the safety of an ingredient, you don't want it to be absorbed into your skin. Clean beauty ingredients are ones that are plant-based and organic, therefore you don't have to worry that they will be detrimental to your health.

Clean Beauty has Ingredients that You Recognize

Wouldn't you feel better about using a product if you recognized the ingredients than if the ingredients sound like a composite of chemical concoctions? The clean beauty movement focuses on using ingredients like botanicals, essential oils, and pure organic ingredients, such as aloe, chamomile, oats, coconut oil, and rosehips.


Clean Beauty is Safer for Your Skin

You won't find phthalates, parabens, toxins, or known carcinogens in clean beauty products. Neither will you find potentially harmful ingredients such as mineral oil, sodium lauryl sulfate, fragrances or harmful preservatives in a clean beauty skin care regime. Generally, companies that create clean beauty skin care lines never test the products on animals, have certified vegan and certified organic ingredients. They typically used ingredients derived from nature and the products are scented with quality essential oils.

Clean Beauty is Trending Because it Makes Sense

The way products are manufactured matter -- to your community, and the environment. Clean beauty products don't contain toxic microbeads and are often bottled in 100 percent recyclable glass with compostable packaging. The companies are usually small in size and the product batches are made in small batches in order to maintain the quality, or on a made-to-order basis. The owners are typically advocates for cosmetic safety and sustainability-focused. Their goal is to not only to be good for your skin but also for their business to better communities and the world in beneficial ways as well.

Clean Beauty is a Holistic Approach to Beauty

If you're a health-conscious female, you probably eat right, exercise regularly, and indulge in unhealthy habits -- such as drinking too much alcohol -- rarely. You should have the same type of attitude when it comes to your beauty routine. Do this by using a clean beauty skincare line that is highly effective and beneficial to your skin.
Independent beauty companies, such as White & Elm, believe in creating products that help define the clean beauty movement. They realize that what we put on our skin, where it comes from, and how it’s manufactured has a direct impact on our health, community and the environment. Their mission is to use their business not only to produce quality products that are healthy for our consumers but to also use the business for good so that it acts as a positive ripple effect for the world at large.